another messy day

 as usual my blogging time is always my assignment time

consumer behaviour assignment is really sucks!! alot to write and discuss, is a 3000 words report

my day has become night and my night has become day

yesterday, i stayed up until 8am, did my assignment in my friend's room

my notes and my books were everywhere

this assignment is basically about consumer behaviour it self (as the units name). 

have to analyze consumers' perception, involvement, attitude, social class, opinion leader, and group influences, the purpose is to let the marketers know, how important are these things in developing the marketing strategies. 

it is actually quite interesting, however the topics are too deep, is kind of behavioural studies or can classified as the part of psychology studies. 

and i realized, marketing is not just about selling and promoting the products and brands,

but it requires in depth understanding of consumer behaviour. what makes consumer interested in our product, what is their perception on our products, is our product involve a high or low degree of involvement. as well as how important is GOSSIP

think about this, how many times have you ask the opinions from your friends when you want to buy something? can u see how powerful is their opinions, they can simply just say something which will affect your buying behaviour. 

when you heard about junk food, what will you think? unhealthy? do you realize how powerful the mass media are? they can just report, yesterday someone died because having too much big m*c. and tomorrow the restaurant will become very quite. everyone 'kia si' lol. 

and do you realize that time by times, mass media and your superstar are trying to manipulate you. they teach you how to wear! they tell you the latest style! they do everything in order to change you.. question now is WHY? simple $$ money. 

how many of you have watched Gossip Girl? do you realize that most of the time they bring some particular brands in their scenes..what are they trying to do? simple PROMOTION

telling you that by using this, by wearing that you will have the different social class, you will look different with others, you are just perfect!! *evil* 

Gucci? LV? Chanel? 

prestige? self satisfaction? whatever your needs and motivations, marketers are targeting you now !!!

be aware of it!!